They own some of the biggest names in the video game industry, but Nintendo is in no hurry to see any of their big name stars on the big screen.

The film industry is dying to see how many coins a [good] Super Mario movie could knock out of the box office. In a recent interview with LA Times, Nintendo Of America’s President Reggie Fils-Aime was asked if producers still ask for movie rights for Mario and Zelda. Reggie replied with, “All the time”.

Reggie went on to say that the answer they always give is, “Thanks for your interest”. However, Reggie did say that Nintendo has spoken to certain people about certain franchise movies in more detail. Nintendo is being notoriously protective of their brands, trying to forget past mistakes  such as the Super Mario Bros. Movie. Nintendo seems to only want a movie adaptation if it will be as enjoyable as their games.

Scene from 1993's Super Mario Bros. Movie

Other companies, however, are being far less protective of their brands. Atari gave rights to movie producers to make the retro game Missile Command into a movie. Following Missile Command are rumours of a Space Invaders and Spy Hunter movie being made.